UX writing is the practice of crafting words that guide, inform, and encourage users to interact with your digital product while aiming to enhance their experience.
It also ensures your brand’s tone of voice is consistent throughout all elements of your platform.
Therefore, powerful, user-centric UX writing can take your digital product’s user experience to the next level, resulting in greater satisfaction, conversion, and ultimately, success.
After TMB and Thanachart Bank merged to become ttb, the new bank wanted us to write a microcopy for their mobile application from scratch.
Our team of UX writing specialists helped them create helpful microcopy that covered most of their products and services before launch day, including account registration and the user onboarding process. They were satisfied with the result.
Dedicated UX writers to work closely with your team
Alignment on brand’s objectives, tone of voice, and KPIs
Analyze the client’s business objectives and conduct research to understand the needs of the target audience.
Develop the brand's tone and voice, style guide, and key messages from the research.
Write a microcopy for each element of the product.
Keep improving the copy according to feedback from the stakeholders.
Test the user interface to ensure the copy is compelling, then get approval from stakeholders.
Implement the approved copy in the final product.
Productivity of Sprints
More focus: ensure that the team is solving the problem at hand, one task at a time.
More transparency: all team members are on the same page, have the same vision, and stakeholders can track the project's progress.
More flexible: changes based on requirements or stakeholders’ feedback can be made quickly and easily.
Improved collaboration: team members have to collaborate and discuss their progress and issues daily.
Better risk management: breaking down tasks into small chunks can mitigate risks and the impact of any possible failures.
Improved user satisfaction: can respond to feedback from users regularly and meet their expectations.
For English proofreading
For Thai proofreading
SEMrush writing tools
For improved readability
For collaborating with UX designers
We are UX writing experts with more than 15 years of experience and many well-known clients from various industries. User experience is at the center of everything we do while keeping your business objectives in mind. If you want to achieve great customer satisfaction for your digital product, we are here to help.