UXResearch
Find out what users really think about your product.
We can deliver a complete bespoke solution, supply a dedicated team of experts, or provide an extension team to augment your staff.
Understand your users' needs to build products they want
User research provides an essential foundation for the success of your product. By collecting both quantitative and qualitative data, you can back up your strategy and make business and design decisions with ease and confidence.
Our UX research will offer insights into what your users really want, which will help you increase user retention and generate higher revenue.
Deliver effortless, seamless user experiences with intuitive design
Who we are
We are UX research experts with 15+ years in both user experience and usability testing. We're here to support your goals and not only deliver but also exceed your expectations.
What we do
Our UX researchers use a mixture of qualitative and quantitative research to learn what your users need and want. We use this research to inform our overall design strategy.
How we do it
We use interviews, focus groups, and usability testing to learn about your users’ needs, values, and attitudes while asking clear and succinct questions to get the most valuable insights.
UX audit
A UX audit led by our in-house design experts will help you identify and define the core problem areas in your digital product. Identifying difficulties your users face while using your digital product is key to making a frictionless experience that your users will love.
An extensive UX audit can help you:
- Improve user retention and/or acquisition
- Reduce complaints and negative reviews
- Review your business and user objectives
- Analyze your conversion metrics
- Analyze your sales data
Types of UX research we offer
- Prioritize new features or changes to your website
- Provide greater empathy within your company
- Identifying important UX issues before launch
- Better understanding users
Interested in learning more about our services?
Call us at +66 2024-9757
Our tried and tested UX research methods
Focus groups
Competitive benchmarking
Empathy maps
Accessibility
Better understand your potential users and exceed your market’s needs
Planning
- Identify target audience
- Define strategy
- Set business goals
User recruitment
- Screen users
- Create diverse user groups
- Gain useful insights
Research
- Carry out in-depth research
- Take comprehensive notes
- Keep the scope focused
Analysis
- Transform data into insights
- Construct deliverables
- Identify the severity of pain points
Impactful UX researchdoesn't just end here...
Scaling your digital product goes beyond UX research. At Morphosis, we provide bespoke services throughout the entire product lifecycle, from ideation and research to design and growth.